Blog Master G

Word. And photos, too.

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“Google Bombing”

Wednesday, December 4th, 2002 · No Comments

In my continuing research on Google, I just read a really interesting article about Google Bombing, the concept of rallying a community of bloggers together to link to a specific site using a specific phrase. Of course, that’s what Google’s algorithms are all about: Content and links to content.

What I really love about the concept is that it’s a great example of the power of the people. A mass of individuals rallied behind a cause is always stronger than an individual. This is the same concept at work in one of my favorite books, Bill Buford’s Among the Thugs, a non-fiction work about English football hooligans.

Reading the article on Google Bombing also led me to Tony Pierce‘s really funny Britney Spears photo journal (with some revealing behind-the-scenes shots of Britney, who turned 21 on Monday).

As with most Web experiences, this one began a few hops away: At fellow Vassar alum David Gallagher‘s site. David has a link to the Google Bombing article.

Tags: web stuff