As I mentioned on Monday, I now have a Google AdWords ad for Vassar Blogs. So far, it’s generating quite a bit of traffic (30 clicks from 2,227 impressions, which is a 1.3% click-through rate — or CTR). What I just discovered from my referrers is that it’s even popping up in the New York Times archive search (for Vassar), which is apparently powered by Google. Pretty cool to see my ad on the NY Times Web site.
